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Win an IMI Course

September 12th, 2015|

Bord Gáis Energy have teamed up with the Irish Management Institute, Ireland’s leading provider of executive education, to offer you the chance to win a place on an IMI intensive short course for their business. The IMI is the only Irish institute ranked in the Financial Times top 100 providers of executive education.
How to enter
Tell […]

The best and worst times to post on Facebook, Twitter and LinkedIn

August 14th, 2015|

Social media is a great place to promote your business. It’s cheap, easy to use and can reach an audience of thousands easily. But what type of content is best to post on social media? And when is the best time to post it?

These infographics, compiled by Hubspot from data compiled by SurePayroll and Ghergich […]

8 things to avoid if your company has a blog

August 8th, 2015|

Content marketing is hugely popular among businesses of all sizes. It’s cheap, relatively easy to do, and, if done correctly, can have amazing results.

Neil Patel, of Kissmetrics, has seen his fair share of blogs. In this article, he lists his eight pet peeves that not only annoy him – but also prove a major turn […]

4 tips on expanding your business (From an SME owner)

July 25th, 2015|

For small business owners, running the day to day business can be so time consuming, that long term plans and growth are neglected. In this article, Enterprise Nation talk to Jonathon Russell, who overcame this problem to take his small business to the next level.

Beyond day-to-day management, it’s important to focus some attention on building […]

Get the most out of your sales meeting

July 12th, 2015|

In this article, Marketing Doughnut has looked to Andy Preston of Outstanding Results for some sales guidance. Making the point that sales emails and calls are easier to avoid, Andy outlines some top tips when it comes to hosting a sales meeting face-to-face. These meetings will enable you to gather more information from the prospect […]

Selling more to existing customers

July 11th, 2015|

With a huge focus put on new business leads and generating new sales, a huge audience for growing your business can be overlooked – existing customers.

Studies have shown that it costs five times more to acquire a customer than to retain one and a retention strategy is key to any business’ success. Customer retention is […]

5 top tips to help your business grow

July 5th, 2015|

Getting the basics right will help you create a solid foundation from which to build your business. The SME experts at Bord Gáis Energy have put together five simple wins to help your business grow.
Sales: It’s good to have a great product or service, but are you selling enough of it? Work out how much of […]

6 steps to getting your big idea off the ground

June 21st, 2015|

SMEs come up with ideas for innovative new products or services all the time, but turning concepts into a reality can be a real challenge. […]

7 top tips for motivating your employees

June 19th, 2015|

Ask any small business owner and they will tell you one of the most important challenges they face on a daily basis is managing their staff.

Successfully managing your team can mean getting the very most from your staff. Smart Company’s top seven tips for motivating your employees will have them going the extra mile for […]

Listen and learn — increasing sales through customer feedback

June 18th, 2015|

Everyone is a critic these days. Social media and websites like TripAdvisor have given consumers an unprecedented platform to air their grievances with, or sing the praises of the goods and services they use.

Burger King in Tralee, County Kerry, recently hit the headlines for this reaction, in a textbook example of what not to do […]

4 ways to create a great workplace culture

June 17th, 2015|

A happy employee is a more productive employee and productivity boosts profits. Workers will go that extra mile for you if you treat them well, and create an environment in which they enjoy coming into work. Broede Carmody outlines four ways to create a great workplace culture.

The tips Broede shares are simple, effective, and don’t […]

How to create Twitter lists

June 16th, 2015|

Twitter can be a fantastic resource for keeping up with industry news, engaging with customers and measuring sentiment around your business. It can be difficult, though, to cut through the noise and pinpoint what you’re looking for in your timeline. We all have a range of interests, and it can be easy to miss something […]